Search Everywhere Optimization
Your customers search on Google, YouTube, TikTok, Amazon, Reddit, Google Business Profile and AI assistants. We build one strategy that makes you findable on all of them.
One strategy, every surface.
Page one of one engine stopped being the whole job. These are the places the decision actually happens, and what each one asks of you.
Still the foundation. Technical SEO, intent mapping and pages that deserve the position. Treated as one channel, not the only one.
YouTube
Video search is search. Titles, descriptions, chapters and the first thirty seconds, built for how people look on a screen with a play button.
TikTok
On-screen text, captions and a hook in the first three seconds. Short-form discovery is where a younger audience starts.
Amazon
Marketplace search has its own rules. Product titles, bullets, A+ content and reviews decide whether you are seen at the moment of buying.
Threads rank because people trust them. Genuine participation in the right communities earns attention that search rewards indirectly.
AI search
ChatGPT, Perplexity and Google AI Overviews synthesise an answer. Structured, credible pages on trusted sites are what they quote.
The work underneath.
The surfaces change. The foundations do not. This is the part most audits skip and most recoveries depend on.
Technical foundations
Core Web Vitals, crawlability, schema and site architecture fixed at the root, so nothing good is buried under something slow.
Keyword architecture and intent
Mapped to what people actually want, not what sells easiest. One page per intent, with no pages competing against each other.
Topical authority
Content hubs and supporting clusters that make you the source a search engine, or an AI tool, reaches for first.
Off-site authority and digital PR
Real citations, real links and real mentions in sources that already carry weight. No link farm ever appears on an invoice.
Local and multi-location search
Google Business Profile, Maps, NAP consistency and review velocity, for businesses whose customer is within a few miles.
Reporting you can read
GA4 and Search Console translated into what to do next. If a number does not change a decision, it does not lead the report.
First we read the field.
A full crawl, index coverage, Core Web Vitals, the competitor gap and where the demand already sits.
Then we choose the fight.
The terms worth winning first, the pages that have to exist, and the ones that should be consolidated or cut.
Then we ship.
Fixes, content and links go live in sequence. You see what changed, on which page, and what it moved.
Then we compound.
The map widens. Authority builds on itself, so the next term is easier than the last one.
What the work produces: a page that ranks, a report that says what to do next.
A retainer is the work, not the invoice.
Monthly search is not a subscription to a dashboard. It is a standing brief: keep the site healthy, keep publishing, keep earning the mention.
It bundles strategy, delivery and reporting into one line. You get a named team, a monthly plan, and a live view of rankings, traffic and video performance. The work is chosen for the next win, not the next invoice.
- Technical upkeep, so the foundation does not erode
- On-page optimisation and content production
- Link-building and digital PR in trusted sources
- A live dashboard over rankings, traffic and video
Straight answers.
How long before it works? Technical and on-page fixes usually move visibility within 6 to 12 weeks. Competitive commercial terms take 4 to 8 months as topical authority compounds. Reporting starts in week one.
Do you guarantee rankings? No. Anyone who does is selling something other than search. We commit to the work, the reporting and the order we would do it in.
Can you work with our in-house team? Yes. We take the scoped work they cannot get to, or run the whole programme and hand over the systems when it is steady.
Ask for the audit. We will tell you what it says, not what you want to hear.
